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Edmonds / WA / US

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bizmktg.com05/15/2023
You’ve got to stop hunting for quick sales and instead, think like a farmer – cultivate potential customers who might not be ready to buy right now but could be valuable in the future.
And how do you do that? With the sneaky yet super effective “ethical bribe.”
This means offering your potential customers irresistible goodies like e-books, webinars, or tip sheets, in exchange for their contact info – a magnet for leads!
The latest episode of “Biz and Life Done Well” explores marketing strategies for small businesses, focusing on chapter four of Alan Dib’s book “The 1-Page Marketing Plan,” titled “Capturing Leads.” Listen up and learn 3 things every business owner needs to know about capturing leads.
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