Belief Agency
Advertising
Seattle / AL / US
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Vets deserve joy
More than three-quarters of the Belief team has pets, and yet working with Shepherd still revealed one key pet-fact we didn’t know: Today’s veterinarians are burning out at an astonishing rate due to unsustainable workloads and expectations.
The team at Shepherd (a group of vets and vet techs who decided to take on the tech industry) developed a cloud-based practice management software that helps simplify running a veterinary practice. Through the Belief Process, we helped the Shepherd team uncover their belief—that vets deserve joy—and from that foundation developed a new brand system, website, product value story, and campaign.
More than three-quarters of the Belief team has pets, and yet working with Shepherd still revealed one key pet-fact we didn’t know: Today’s veterinarians are burning out at an astonishing rate due to unsustainable workloads and expectations.
The team at Shepherd (a group of vets and vet techs who decided to take on the tech industry) developed a cloud-based practice management software that helps simplify running a veterinary practice. Through the Belief Process, we helped the Shepherd team uncover their belief—that vets deserve joy—and from that foundation developed a new brand system, website, product value story, and campaign.
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